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Karla Ray turned an ‘unprompted job loss’ into a media coaching powerhouse
Some people learn to speak on camera.
Apr 23
•
Issac Morgan
3
Inside the Newsroom: Give Reporters What They Need to Do Their Jobs
This is the final part of our Substack series Inside the Newsroom: What Journalists Really Look for in Press Releases, based on interviews with…
Apr 21
•
Issac Morgan
5
Web Layouts and Content Strategies That Keep People Reading
Getting and keeping readers’ attention on the internet is more challenging than ever.
Apr 20
•
Evan Kropp, Ph.D.
4
1
Heard on the Streets: Inside the Ethics of AI in PR with David Olajide of Curzon PR
Many people in public relations are embracing artificial intelligence in their work, from using ChatGPT to draft client content and press releases to…
Apr 15
•
Issac Morgan
1:51
Inside the Newsroom: Keep It Relevant to the Beat
This is part of our Substack series Inside the Newsroom: What Journalists Really Look for in Press Releases, based on interviews with journalists …
Apr 14
•
Issac Morgan
From CNN to UnchainedTV: How Jane Velez‑Mitchell Pivoted to Vegan News and Animal Rights Storytelling
Before documenting conditions of animal cruelty and streaming award‑winning vegan cooking shows to millions worldwide, Jane Velez-Mitchell was a host of…
Apr 9
•
Issac Morgan
3
Inside the Newsroom: The Story Matters — and So Does Where You Send It
This is part of our Substack series Inside the Newsroom: What Journalists Really Look for in Press Releases, based on interviews with journalists …
Apr 7
•
Issac Morgan
3
Designing Campaigns That Do More Than Raise Awareness
People drawn to creating public interest communication campaigns must hold their campaigns to different standards than those used to manage, for…
Apr 2
•
Evan Kropp, Ph.D.
3
Inside the Newsroom: Details Matter — Give Reporters the Pertinent Information
This is part of our Substack series Inside the Newsroom: What Journalists Really Look for in Press Releases, based on interviews with journalists …
Apr 1
•
Issac Morgan
3
March 2026
March EIN Essentials: AI in PR, Media Trends & Press Release Strategy for Global Communications
We’re nearing the end of a month jam-packed with global celebrations and big moments for the PR industry, from Women’s History Month to St.
Mar 31
•
Issac Morgan
1
Know the Newsroom You’re Pitching To
This is part of our series Inside the Newsroom: What Journalists Really Look for in Press Releases, based on interviews with journalists — including…
Mar 24
•
Issac Morgan
4
Journalism Isn’t Dead. It Evolved
For more than two decades, a familiar refrain has circulated in media circles: journalism is dying.
Mar 23
•
Evan Kropp, Ph.D.
5
2
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